Pricing plans & add-ons
For Independent Dealers
CX Website
starting at...
- Responsive Website
- Cloud Computing
- RealSearch®
- Behavior Based Targeting
- Product Support
- Inventory Manager
*One-time set-up fee of $1,999 required
CX Visibility
starting at...
- Responsive Website
- Cloud Computing
- RealSearch®
- Behavior Based Targeting
- Product Support
- Inventory Manager
- Website Service
- Essential SEO
*One-time set-up fee of $1,999 required
Traffic Driver
starting at...
- Responsive Website
- Cloud Computing
- RealSearch®
- Behavior Based Targeting
- Product Support
- Inventory Manager
- Website Service
- Essential SEO
- Online Advertising**
*One-time set-up fee of $1,999 required
**Online Advertising additional $1,000 setup
How do you value the highest traffic touch point of your business?
Build Your Package
Pick the products and services that fit your needs.
Production Creative Support
Elevate your WordPress website's visual impact without the technical hurdles. This Production Creative Support Package streamlines the process of integrating your provided creative assets – like images, videos, and graphics – into your WordPress site. Our team expertly resizes and optimizes your content for various screen sizes and devices, ensuring efficient loading times and a flawless user experience. We handle the technical aspects of image management, uploading,and implementation, maintaining a consistent visual style throughout your website. This frees you to focus on what you do best – crafting compelling content. Please note, Creative Design is a separate service. This package assumes you have an agency or are creating the creative content yourself. Let us handle the technical aspects while you focus on your content strategy! This package is designed for efficient workflow, with a limit of 3 creative asset integration requests per update, applicable to a maximum of 3 pages, twice per month.
$500/mo*
Responsive Website
Scalable, secure & reliable cloud computing infrastructure. Professionally architected & managed WordPress instance with Jazel Rocket Technology. Mobile-first Responsive Design, 100% SSL, Core SEO included with HTML & XML sitemaps and all the essential pages car shoppers want.
Starting at $788/mo*
Essential SEO
Build trust, boost reputation, and drive more traffic with Essential SEO services that help you get found by more customers in your local market area. Essential SEO includes Local SEO Management to standardize key business data across online local listings, Managed Google Reviews with professional responses, comprehensive monthly reporting, and dedicated support via email.
Starting at $500/mo*
Online Advertising
Search Engine Marketing (PPC), Banner Advertising, Programmatic Ads, Facebook Ads, Dynamic Inventory Ads, Retargeting, Campaign Management, Client Reporting Platform (24/7/365), Campaign Optimization, Media Mix adjustments and recommendations.
From $750-$3,000/mo*
Dealer Online Order Request (DOOR) Service
Engage shoppers early in their buying cycle and offer them a rich ordering experience for vehicles not currently in inventory or for pre-order only.
**One-time set-up fee of $500 required
Agency Services
Designed for advertising, marketing, and SEO agencies, our Agency Services provides advanced technical expertise to elevate advertising, marketing, and SEO strategies with website customization, tool integration, and specialized solutions for unparalleled client success.
Starting at $900/mo*
Splash Page
Tailored for car dealerships and auto groups, our custom splash pages offer a powerful first impression. Drive traffic with a visually striking, single-page site*** that highlights your business.
**One-time set-up fee starting at $1,000 required.
***Does not include inventory or additional pages
Advanced SEO
Maximize your online search presence with Advanced SEO services that includes everything in Essential SEO, plus: Google Business Profile Management with regular posting and profile updates; Expanded Managed Reviews on up to 5 platforms from over 100 we monitor (including Facebook); Website Optimizations including on-page content, metadata, and schema data; monthly reporting of analytics; and dedicated email and phone support.
Starting at $1,500/mo*
Inventory Manager
Robust ETL transaction engine with file and field level mapping rules presented in a mobile friendly user interface. Image and video enabled with configurable feeds, or upload yourself. Manage pricing with integrated OEM incentives, easy to use pricing stack templates and a powerful rules-based pricing engine.
Starting at $300/mo*
Product Support
Training, how-tos, and one-on-one instruction available to help you customize and maintain your website & content. Available 6 days a week, 12 hours a day.
From $100/mo*
Additional Rooftops
Are you part of a dealer group & want to show your group's inventory on your site? We've got you covered. Pricing depends upon new or used inventories, included enhancements like incentives & the type and number of feeds.
From $50-$200/mo*
Inventory Exporting
Send your inventory to third-parties like Autotrader, Cars.com, and more.
Starting at $25 per destination*
Website Service
When you know what you want and have what you need, we are the professionals that can get it up on your website fast. Or, if you've got an idea our team of auto and web designers can turn your ideas into eye-catching banners, webpages, and more.
From $300 – $900/mo*
Pro SEO
Dominate local search with Pro SEO services from Jazel, which includes everything in the Essential and Advanced SEO packages, plus Content Marketing and quarterly reviews via Zoom to discuss your performance. With Pro SEO, we craft unique local content for your website (up to 4 new pages or posts per month) that provide fresh and relevant content to Google and other search engines, build relationships with your customers by providing high-quality content, and expand your search presence in your market area.
Starting at $2,500/mo*
Call Tracking
Call tracking is an essential KPI that helps fills the gap in online-to-offline goal conversions. This reveals insights you can use to improve the customer experience, refine campaigns, and optimize your ad spends.
Starting at $150/mo*
Accessibility
Jazel partners with Accessibie to provide support for assistive technologies and making your website accessible to a wide range of users.
Starting at $99/mo*
* Starting price is based on Jazel’s standard terms & conditions including auto renewal of orders, annual upfront payment and multi-year term options. Any material changes to these terms or not allowing orders to auto renew will result in an increase in monthly subscription fees and/or set-up fee.
Behavior Based Targeting (BBT)
Relevancy is the key to effective advertising and excellent user experiences. With Jazel's BBT engine you can deliver the right message to the right person at the right time. BBT delivers relevant content to your sites’s shoppers in real-time. It dynamically adapts to individual user behavior and can deliver the most relevant OEM offer or Dealer Specials. to your online visitors.
Cloud Computing Platform
Scalable, secure & reliable cloud computing infrastructure for automotive websites. Professionally architected & managed WordPress with the robustness & rigor of React.js. 100% SSL websites with encryption of sensitive form fields. Platform includes website reporting providing statistics: visitors, unique visits, page views, time on site, and bounce rate.
Responsive Website
Designed for automotive dealers, optimized for cross-device usability. Comes with a professionally designed auto dealer homepage that is optionally video enabled, and can feature RealSearch® free text search and can have an advanced inventory shopping component. Pages included: About us, Staff page, Reviews/reputation management page. Department pages: Sales, Service, Parts & Finance, Hours & directions page, New vehicle specials/OEM incentives (featuring regional incentives), Finance calculator page, Service & Parts coupons, HTML sitemap, and XML sitemap. Lead capture: Contact us, Order Parts, Schedule Service, Employment and Finance applications.
AutoSPA Specials
Single page application providing users with a fast and fluid experience to discover available OEM specials on the vehicles they are interested in.
RealSearch®
True free-text search engine. Algorithmic based results (think Google, Bing or Amazon). Filter and sort results by relevance. All the data on your VDPs is searchable with autocorrection of misspellings.
Client Portal
Persistent portal of shopping tools including recently viewed vehicles, favorites/saved vehicles and price change alerts. Anonymous with full functionality available and no sign in required. Users can also choose to sign in with secure services like Facebook, Google, Amazon or can create their own.
AutoSPA New Inventory
Single page application giving users a fast and fluid shopping experience. No need to reload search results while shopping inventory. The CX shopping experience includes powerful pricing templates to highlight your vehicle's best value. Integrated BBT delivers relevant OEM or Dealer Specials.
AutoSPA Used Inventory
Single page application giving users a fast and fluid shopping experience. No need to reload pages with instant VDP, searches, filters and infinite scroll. Includes AutoFocus Highlights that dynamically reshuffle and present unique features on each VIN. BBT delivers Dealer Specials and includes Advanced Pricing Rules for transparent stacks. Pages are SEO friendly with fully rendered and searchable markup.
Industry Research
Extensive research of keywords, competitors and search engine algorithms combined with testing and analysis provide the basis of determining ranking factors and SEO procedures.
Analytics Tracking
Google Analytics is used for tracking organic visitors and user behavior. Search Console provides website analysis and details regarding keyword queries, crawl stats, errors, links and indexing.
Content Optimization
Optimized web elements are integrated to enhance rankings, including: schema structured data, canonical tags, meta tags, images, sitemaps, navigation links.
Technical Optimization
Custom SEO content is created targeting relevant dealership keywords and vehicle models in your local market area. Existing content is modified on web pages to incrementally improve rankings.